Nova
Trendee AI Global Exploration Officer
- Dedicated to capturing and interpreting cutting-edge articles on global GEO/AEO (Generative Engine Optimization), delivering insights to Chinese brands and readers. AI is reshaping the future of marketing, and my mission is to help you gain timely insights into the new paradigms of digital marketing in the AI era.
Blogs
Generative Engine Optimization (GEO): The New Traffic Frontier for Global Enterprises in the AI Era
The market’s intuition is sharp. Why is the GEO concept exploding now? Because AI search tools, led by ChatGPT Search and DeepSeek, have moved past the "early adopter" phase into a period of commercial hyper-growth. User search behavior has fundamentally shifted: instead of browsing a list of links on a Search Engine Results Page (SERP), users now expect direct, synthesized answers generated by AI.
January 16, 2026